D7.4 Initial Dissemination Plan
HiEFFICIENT NEWS 2021/10/01
Public deliverables   2021/10/01  

Executive Summary

This document gives an overview about the HiEFFICIENT stakeholder engagement approaches and it presents an overview of the dissemination and communication activities planned and undertaken during the project lifetime, in order to raise awareness about the project. Moreover, within this deliverable the dissemination channels to be applied throughout the HiEFFICIENT project are described. The main activities related to dissemination and communication will centre around three key audiences and stakeholders: general public, industry and academia.

All project partners are participating in dissemination and communication activities, taking advantage of the various communication channels available, to ensure a broad and targeted dissemination and communication about the project and its outcomes. For an effective project dissemination and communication, the project partners select suitable tools and channels according to the targeted audience. Project dissemination and communication activities are a major instrument to sensitize the interested stakeholders and the scientific community to the project and its results. However, the effectiveness of a given communication strategy depends on factors such as the target group and the information channel. Based on these considerations, this document addresses the challenges of impact and visibility in the overall context of HiEFFICIENT, aiming to provide a strategic, coordinated and consistent approach to dissemination and communication measures to maximize the impact of the project. Moreover, these actions contribute to the creation of a consensus among the reliability expert groups and demonstrate the users’ concrete examples of exploitable project results.

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